ABOUT
IVANA PERBI is aN interdisciplinary STORYTELLER AND CONSULTANT redefINING how fashion is valued and consumed in a changing world.
WITH OVER A DECADE OF EXPERIENCE CONTRIBUTING TO VISUAL NARRATIVES OF GLOBAL HOUSES including CHANEL, LOUIS VUITTON AND Maison MARGIELA, SHE COMES WITH A DEEP EXPERTISE IN THE EVOLVING FASHION LANDSCAPE.
Born in ACCRA and based in Berlin, THE purpose FOR HER ADVOCACY is rooted in Ghana, WHERE MASSIVE AMOUNTS OF DISCARDED GARMENTS DRIVE ENVIRONMENTAL HARM AND ECONOMIC INSTABILITY. THIS REALITY DRIVES HER VISION FOR A MORE INTENTIONAL FASHION SYSTEM.
To expand her impact, SHE founded WARDROBE AFFAIRE AND HAS PIONEERED STRATEGIC COLLABORATIONS ACROSS FASHION AND CULTURE PROVING THAT CIRCULARITY CAN BE BOTH STRATEGICALLY IMPACTFUL AND CULTURALLY RELEVANT.
Ivana’s MISSION is clear: the future of fashion LIES at the intersection of beauty and responsibility. she invites collaborators into an APPROACH, where FASHION IS DEFINED BY VALUES, NOT VOLUME.